During the last two decades, our perception of the quality and performance of healthcare organizations have begun to move beyond examining the provision of excellent clinical care, alone, and to consider and embrace the patient experience as an important indicator An important pioneer of Patient Experience, J. Robinson once said: “it’s no wonder that hospitals are struggling with the best way to provide it. After all, if you can’t define what it is, you can’t provide it—and you certainly can’t measure it”. Discussing Patient Experience, its evolution, implementation, and palpable results are central objectives of our summit.